by Serotina Media | Jan 30, 2020 | Content Creation
Instagram rolled out its Story feature three years after Snapchat, so we can’t say it’s the most nuanced or original app feature. However, we can say that Instagram is beating Snapchat at its own game; in fact, most users claim to prefer Instagram over Snapchat for...
by Serotina Media | Dec 30, 2019 | Content Creation, Social Media
Hello friends, Omar here! Sr Brand Strategist at Serotina and Social Media veteran with over 10 years of experience in the content strategy business! For this week’s blog, I want to share with you 5 quick creative ways to use carousel posts on IG, since they are...
by Serotina Media | Dec 19, 2019 | Content Creation, Social Media
The world of social media is constantly evolving, even when we aren’t paying attention. In retrospect, things have never been the same since the inception of Facebook back in 2005, and never will be again. As a result, social media has revolutionized the way people...
by Serotina Media | Dec 6, 2019 | Content Creation, Social Media
Instagram Live —or Live Stories— is a nifty little addition to the social media toolbox that puts brands and fans directly in touch. The feature works within Instagram Stories and allows users to broadcast in real-time to other users on the platform; making for more...
by Serotina Media | Dec 6, 2019 | Content Creation
What does it mean to have influence on social media? In simple terms: it’s the ability to have a great effect on someone or their behaviour. When it comes to selling on social media, influencer(s) can have a great effect on consumers, including their brand...