Apple iOS 14 Update 📲
As you may already be aware, during early 2021 Apple will be launching a new Privacy Policy update across all iOS 14 software versions. Serotina has...
Managing A Team 100% Remotely During COVID-19
Managing a team remotely is no easy task. Here are a few key tips to help you manage a team and “WFH” indefinitely… 1. Trust your team Don’t even...
Coronavirus ignites remote work everywhereÂ
We would celebrate, but this is not the way we were expecting it to happen. The COVID-19 virus was not in the books for 2020. And with the reality...
ÂÂÂWhat Brands Can Learn from Celebrities on InstagramÂ
Whether you have Instagram, Tik Tok, or Twitter, odds are you probably follow a celebrity on social. Since its inception, social media has brought...
6 of the Biggest Social Media Movements in 2019
Hello! Omar here! Brand Strategist at Serotina Media and Pop Culture aficionado! For this week’s blog we’re going to recap some of the biggest...
How to Use Instagram Stories to Engage Your Audience
Instagram rolled out its Story feature three years after Snapchat, so we can’t say it’s the most nuanced or original app feature. However, we can...
Creative Ways to Use Carousel Posts on Instagram
Hello friends, Omar here! Sr Brand Strategist at Serotina and Social Media veteran with over 10 years of experience in the content strategy...
Social Media Predictions for 2020 🎆📱
The world of social media is constantly evolving, even when we aren’t paying attention. In retrospect, things have never been the same since the...
How to Use Instagram Live to Grow and Engage Your Followers 🎬
Instagram Live —or Live Stories— is a nifty little addition to the social media toolbox that puts brands and fans directly in touch. The feature...
Are Organic Influencers the Future of Influencer Marketing? 🙋‍♀️📱
What does it mean to have influence on social media? In simple terms: it's the ability to have a great effect on someone or their behaviour. When it...
The Serotina Method
Our approach is designed for longevity, not just quick wins. We set achievable yet ambitious targets, monitor them through actionable metrics, and pivot strategies based on performance and market trends. All of this is backed by regular reporting, giving you a transparent view of your investment.